Springfield IL

Set yourself up for success, watch this quick "How To" video

All about YOU! Before we begin...

Upon Completion You Will Know.....

THIS is Springfield!

Definition of a Destination Marketing Organization

The Work of a Destination Organization

Crafting Gracious Greetings

First Impressions In Tourism

Importance of Creating a Positive First Impression

Global Guide To Handshakes

How to shake a hand and other "hand"y tips

7 Ways to Be Welcoming

Avoiding Stereotypes

Great First Impressions

Ask Engaging Questions

Great Questions

10 Questions To Ask Visitors

Gracious Greetings_ Conclusion

Justin Blanford - State Historic Sites of Springfield

Why Tourism Leadership Matters

How Can You Lead

Leadership is...

Empathetic Leadership

It's Your Turn To Lead

Importance of Soft Skills in Leadership and Customer Service

Darin Dame - Springfield Hotel & Lodging Association

Why Tourism Matters To Springfield

Tourism Impact Exercise

Impact Infographic

Monica Zanetti - Owner Wild Rose Artisans, Passionate Local Resident

Cultural and Community Enrichment

Environmental Stewardship and Conservation

Why Does Tourism Matter To You?

Everything you need to know about Springfield at your fingertips!

Review and Reflection

Represent Us Well In All You Do

Display Your Certificate

Closing Survey

Suggested Reading List